You may have heard the conversion funnel metaphor applied to online advertising and marketing. As you move from the wide end of the funnel to the narrow end a lead becomes more qualified and more valuable. The conversion rate of…
Monthly Archives: October 2011
Innovation key to sustainability in journalism
It’s all still settling in, but my experience last week in Berlin has caused my outlook on the future of journalism to go from one of great concern to one of great promise. I was honored to take part in…
Tagged with: berlin, hacktoberfest, journalism, knight foundation, mojo, mozilla, moznewslab, news, newspapers
Posted in Uncategorized
Posted in Uncategorized
